🚀 Welcome to Your Next Adventure!
We’re looking for a Social Media Manager who doesn’t just oversee accounts, but strategically architect social media as a core business and revenue driver.
This role is responsible for transforming Snoonu’s social platforms into high-performing growth channels by masterfully combining content strategy, regional culture, data analytics, and high-level execution. As a Manager, you will own the full social ecosystem, building scalable workflows across planning, publishing, performance, community, and heavyweight collaborations with influencers and 360° campaigns. You’ll serve as the strategic bridge between executive leadership, creative production, and performance teams to ensure everything we put out is elite, on-brand, and directly impacts our bottom line.
🛠 What You’ll Get Your Hands On:
1. Strategic Leadership & Planning
- Own, design, and scale Snoonu’s overarching social media strategy across all current and emerging platforms (Instagram, TikTok, X, Snapchat, etc.).
- Translate high-level business goals and commercial objectives into highly effective social plans, macro-campaigns, and robust content calendars.
- Anticipate regional trends, macro-formats, and cultural moments relevant to Qatar & MENA to position Snoonu at the forefront of local conversations.
- Safeguard brand equity by ensuring absolute consistency between executive brand voice, cross-functional campaigns, and daily organic output.
2. Advanced Content Governance & Execution
- Oversee and optimize the end-to-end publishing pipeline, establishing elite standards for captions, visual timing, and platform-native formats.
- Partner strategically with Creative Directors and Production Heads to champion high-quality, pioneering digital content.
- Establish frameworks for real-time content opportunities, empowering the team to capitalize on reactive and moment marketing instantly and safely
3. Performance, Data Analytics & ROI Optimization
- Implement a rigorous analytics framework to track and evaluate performance across all platforms, shifting focus from vanity metrics to hard conversions (app downloads, order frequency, and retention).
- Translate complex social data into executive-ready insights and actionable business improvements for stakeholder reporting.
- Continuously audit and optimize content testing frameworks, budgeting, paid social amplification, and audience segmentation.
4. Reputation, Community & Crisis Management
- Govern community management protocols across all channels using enterprise tools like Hootsuite & Sprout Social to maintain industry-leading response times.
- Architect response frameworks for sensitive customer service escalations, mitigating PR risks and fiercely protecting brand reputation.
- Identify and scale opportunities to turn passive followers into brand advocates, building deep community loyalty.
5. Influencer Ecosystem & 360° Campaign Alignment
- Partner with the Influencer Marketing team to lead macro-influencer strategies, alignment contracts, coverage plans, and native content integration.
- Ensure all creator and influencer partnerships map seamlessly back to Snoonu's overarching brand narrative.
- Support major company rollouts and product launches with aggressive, well-amplified social playbooks.
6. Team Leadership, Mentorship & Operations
- Lead, mentor, and grow a high-performing team of Social Media Executives, Coordinators, and Content Creators.
- Establish clear operational workflows, KPIs, performance reviews, and strict accountability structures within the department.
- Manage vendor relationships, external agencies, and the internal social media budget to deliver maximum ROI.
🧙♂️ The Magic You Bring
- 6-8+ years of proven experience in social media management and digital marketing, with at least 2+ years in a leadership or managerial role (agency or corporate in-house).
- Track record of successfully scaling and managing high-volume, fast-paced corporate social media accounts (experience in tech, hyper-growth startups, consumer platforms, or on-demand delivery apps is a massive plus).
- Strong analytical background; proven ability to balance creative, out-of-the-box thinking with a conversion-driven, performance-oriented mindset.
- Exceptional understanding of platform algorithms, digital trends, paid social strategies, and audience analytics.
- Bilingual Fluency: Fluent in both Arabic & English (written and spoken) is mandatory.
- Superior copywriting and editorial skills across both languages, with an intimate understanding of Qatari dialect, local humor, and cultural nuances (zero tolerance for literal translations).
- Strategic yet agile: While this is a managerial role, you retain a sharp eye for mobile-first content creation and possess the willingness to guide the team on the ground when quick, spontaneous content needs to be produced.
Inside Snoonu’s Universe
Snoonu is Qatar’s homegrown Super App, reinventing daily life with blazing-fast delivery, shopping, and more – all in one place. Powered by tech, driven by a global team, and obsessed with making life easier.
The Dream We’re Chasing
To be the first Qatari Ultra App that propels the region and its community through innovation and technology. We have global ambitions where what we do surpasses norms and limitations every time.
The Quest We’re On
To radically transform how people live by leveraging technology to connect them with endless possibilities.
Our Everyday Superpowers
👥 Be Customer Obsessed: “Focus on the customer and all else will follow.”
💪 Act with Integrity: “We are honest, ethical, and trustworthy in everything we do.”
🧪 Be Curious and Creative: “We constantly innovate and create solutions to bring a lasting positive impact.”
🏅Lead by Example and Take Ownership: “Be the change you want to see and take ownership.”
🚀 Work Smart and Deliver Results: “You can do more by doing less, better, and faster.”
👨💼 It's All About People: “Be a team player; together we are stronger.”
Perks & Worklife Magic At Snoonu
🌐 Global Vibes – Collaborate with a worldwide crew.
🧠 Brain Boosters – Learning budgets, access to courses, and tools for your growth.
🚒 Builder’s Playground – Own your tasks, own your path! We’re big on autonomy.
🏝️ Flexible Time Off – We take recharging seriously. Generous leave and wellness policies.
🛠️ Agile Everything – Scrum isn’t a buzzword here. It’s how we roll, from product to ops.
Great Place to Work® Certified
We’re certified as a Great Place to Work®, a recognition that celebrates a culture we’ve built together where people come first, always. This certification reflects our commitment to creating a workplace where everyone feels valued, empowered, and inspired to do their best work.
Certified for Excellence
Our ISO 9001:2015 and ISO 45001:2018 certifications demonstrate our dedication to world-class quality and a safe, supportive workplace, reinforcing our promise to deliver exceptional service while prioritizing the wellbeing of our people.
Beyond the Code: Giving Back Matters
We don’t just build apps. We’re committed to doing business sustainably and giving back to the community that fuels us. From eco-conscious practices to CSR projects, we’re always finding ways to do better—and we invite you to be a part of that mission.
Diversity Isn’t Just a Buzzword
At Snoonu, fairness and inclusion are the foundation of everything we do. We’re proud to be an equal opportunity workplace that welcomes people from every walk of life. Be bold. Be you. Thrive here.
Let’s Build the Future Together
Apply now to join a team where your contributions spark a change and your voice is heard. Let’s make some magic together.
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